Is Professional Photography Important for Your Business?
Updated: Apr 14
Why do we need professional photography when we have iPhones?! I get it. I use my phone a lot, too. In many instances though, professional photography elevates your business. As a professional photographer who photographs for small businesses near Birmingham, AL you may think I am biased, but I promise I’m not. Take a look at these stats:
STAT #1: 93% of consumers consider visual appearance to be the key deciding factor in a purchasing decision.
STAT #2: 78% of online shoppers want products to be brought to life with images.
STAT #3: 50% of online shoppers find large high-quality images to be more important than descriptions according to Forbes.
Professional photography can be crucial for your brand's success. High-quality images can help you create a positive brand image, convey professionalism, and stand out in a crowded market. In today's visual world, where consumers are constantly bombarded with images and information, having professional photography can help your brand capture attention and leave a lasting impression by relating to your ideal audience.
Professional photography isn’t just for products but branded photography can showcase your lifestyle and help your audience relate to you. The photos can be used across a variety of marketing channels, including social media, your website, print materials, and more. Consistently using high-quality images can help you create a cohesive brand identity and improve your overall marketing efforts.
At Nostalgia Media, we believe in telling your authentic brand story and showcasing your brand to the world. By having a folder chalked full of beautiful images that represent YOU, you can start to post online with ease and create consistent branding across all your platforms.